Spotify is testing a new Discover area with a vertical video feed because TikTok

Spotify Discover, a new feature being tested in the iOS app, offers a vertical scrolling video feed available as a stripped-down version of a. is described TikTok-Style lining.

HIGHLIGHTS

  • Spotify is now testing a new Discover feature
  • It includes a TikTok-like vertical video feed
  • You can scroll through the feed vertically
  • You can like or skip a track in the feed

Spotify Discover brings TikTok-like vertical videos

The new Spotify Discover feature, which is currently being tested, was first introduced by. discovered Chris Messina who posted a video of the feature in action Twitter.

The Discover feature, he said, appears to be a “stripped-down version” of a. to be TikTok-Style feed of music videos. Messina told TechCrunch that people who were included in the test via the TestFlight build of Spotify can get to Discover by clicking on a new icon in the navigation bar at the bottom of the Spotify app between Start and Search.

Not only that, @Spotify Discover is basically a stripped-down version of a TikTok-Style feed of vertical music videos (probably canvas format) that you like or can skip.#NewSpotify pic.twitter.com/hpOEZ8v9bl

– Messina.eth (@chrismessina) November 24, 2021

The video feed is oriented vertically, much like these full screen immersive clips on TikTok which copy all, including Instagram, YouTube, Snap and even Netflix.

Discover also seems to adopt minimal interactions in this vertically scrolling format that made it highly popular. To the example, you can go to the next or previous video with a quick swipe down or up. If you tap on the heart symbol, the currently playing content will be shown immediately. Other relevant options are hidden behind a three-point menu. Read: What Is A Private Session In Spotify And How To Use It?

Spotify has confirmed to TechCrunch that it is currently testing a new feature in its app.

At Spotify, we routinely run a series of tests to improve our user experience. Some of these tests eventually pave the way for our wider user experience and others just serve as important learning tools. We currently have no further news to share.

It wouldn’t say when Discover might be available to everyone. If the company receives enough negative feedback, it can postpone the public launch or skip the future altogether.

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